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Eight Ways to Communicate Your Strategy More Ef...

A frustrated CEO recently shared with me that her employees had lost their edge. They were internally focused, their speed-to-market was down, and they couldn't find a good balance between serving customers well while making healthy margins. The result was slow progress against the company strategy and an inability to profitably deliver on the value proposition. She had attempted to motivate employees and be clear about the strategy, but she was falling short and was looking for answers on what to do next. The solution in many cases is to overhaul internal communications strategies in order to convince employees of the authenticity, importance, and relevance of their company's purpose and strategic goals. Here are just a few communications approaches that will help you effectively reach your employees and encourage behaviors that advance your strategy and improve your results.

Read the full story: http://blogs.hbr.org/cs/2011/08/eight_ways_to_energize_your_te.html

An Insightlink employee survey can help you effectively identify problem areas within your organization. With this valuable insight, you have another tool that can be used to improve your company's bottom line.



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Posted By Insightlink to Who needs employees anyway? at 8/24/2011 07:17:00 AM



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